Anti-aging makeup: basic makeup rules for PM masters

Any makeup artist will tell you that there is nothing more difficult than creating a competent makeup on an aged face. Anti-aging makeup is considered one of the most difficult and shows the true skill of the makeup artist. Still, after all, to make not just a beautiful make-up, but also to “rejuvenate” your face with the help of cosmetics is real magic! Experiments with color and shape are not welcome here, there are strict rules and laws . And most importantly, the result should make the client's face visually younger. The same principle applies to the technology of permanent make-up for clients of the older age group.

The presented article is an exclusive translation of the material published on the website of the international journal for micropigmentation specialists PMU International. Magazine of Permanent Makeup (original article - link ) We invite PM masters to familiarize themselves and strongly recommend it to their clients.

Every woman wants to look beautiful regardless of the date of birth indicated in the passport. Alas, it is very difficult to slow down the biological process of aging, and it is certainly impossible to stop or reverse it. As we age, our skin becomes sluggish, rough, more translucent and fragile, facial contours less pronounced.

Therefore, along with anti-aging skin care, there is a need for anti-aging makeup. The purpose of anti-aging care is to preserve the youth and beauty of the skin for as long as possible, and the purpose of anti-aging makeup is to instantly create a fresh and youthful look. Incidentally, these two factors are related: if the epidermis is in a satisfactory condition, any cosmetic looks better on the skin, cosmetics are easier to apply without creating a "mask" effect. Therefore, the skin should be cleaned regularly to remove dead cells. It is important to use day and night creams, as well as moisturizing and nourishing masks - in this case, it will be possible to make the face with cosmetics on it very natural.

When it comes to anti-aging makeup , there are a few simple but very important rules. Here are some of the main ones:

1. When applying makeup, it is important to do it in a vertical direction - this is how the lifting effect is created.
2. The texture of the cosmetics chosen for anti-aging makeup should be light, the colors should be natural.
3. It is better to avoid cosmetics with a luminous effect, which emphasizes skin imperfections.

Let's talk about anti-aging cosmetics in more detail.

Even skin tone

Makeup bases tend to fill in lines, wrinkles and pores, making them much more visible. They can also create a "mask" effect. There are a few rules that can help avoid this problem:

1. If the skin is mature, consider applying a base coat; Makeup primers help smooth the skin, soften its texture and minimize wrinkles.
2. Try to avoid foundations with a very thick texture, instead opt for BB or CC creams and liquids that will cover the skin in a very light, sheer layer. In addition, you can add shimmer or glitter with a very small particle size - this will make the skin glow and look really fresh.
3. Foundations cannot mask lentigo or dark circles under the eyes. There are special tools that can help in a situation, such as corrective, masking tools. It is better to use a concealer with pink shades to mask brown pigmented areas, and orange ones to camouflage dark circles under the eyes.
4. There is an opinion that using powder for mature skin is not a good idea. This is not entirely true. Pressed powder applied with a sponge will only accentuate skin imperfections, while loose powder can be easily applied with a large brush for a very natural effect.

Blush and contouring

The right blush will instantly make your face look younger. To achieve the desired anti-aging effect, blush of natural pinkish and peach shades must be applied to the apples of the cheeks. Saturated browns and reds, on the contrary, visually add a few years and make the face really tired.

Contouring can help achieve a lifting effect. To make the oval of the face more pronounced, it is necessary to apply powder of dark shades to areas that need to be visually reduced in size (usually the so-called bulldog cheeks and / or double chin).

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