Permanent makeup as an image parameter: we create an individual image

Image is the art of managing impressions. A properly created image is the way to achieve goals in society, career and personal life. That is why not only media personalities and politicians turn to professional image makers, but also ordinary people. Specialists know the main stages of image formation and are able to apply them to a specific person, taking into account his goals and character.

We decided to combine the secrets of image makers and the secrets of micropigmentation professionals in order to understand how an individual image is created.

Image and its components

Image translated from English - "image". This is what "reads" the look and hearing of our counterpart: posture, voice, gait, clothing, hairstyle, and, of course, the face. It has been repeatedly noted that the quality of life largely depends on the image. And in order for it to rise, it is necessary that the image work for you. Therefore, people turn to image makers and stylists to make the image perfect. In most cases, for an image to work for a person, the person first needs to work on it!

So, having formulated the goal (and the image contains a certain message, which will differ depending on the goal) and having compiled a list of qualities that need to be demonstrated (kindness, reliability or professionalism, accuracy, etc.), it's time to choose the means of self-presentation. This stage of image creation is the most difficult. It is necessary to combine the designated goals with the very personality of a person, take into account the individual characteristics of character and appearance. As a result, all the parameters necessary for an ideal image are formed.

Met by clothes

The first parameter is the actual appearance. It includes clothing, hair and makeup. And the master of permanent makeup simply has to be an image maker to some extent, so as not to violate the general style (classic, business, romantic, avant-garde, etc.), so that the result of the procedure emphasizes the dignity of appearance, harmoniously fits into the image and at the same time meets the set goals.

External attractiveness is one of the significant factors that should be in any successful image.

Professional makeup artists have noticed that young girls tend to imitate. They are trying to copy the image of the stars, to be like a "fashionable" image. Older women are most often concerned that the chosen image does not "age" them. The action of time makes its own adjustments to our appearance, changing our features. On the one hand, life experience and intelligence in facial features have not yet disfigured anyone. On the other hand, the forces of gravity that lowered the eyebrow line, the corners of the mouth and the shape of the eyes and photoaging, due to which the colors of the face fade, really do not adorn.

Over time, experts recommend revising the components of the image: change the color scheme of makeup, hair lines, clothing style. It should be remembered that the "arrows of Nefertiti" in adulthood not only do not decorate, but, on the contrary, emphasize wrinkles, and mother-of-pearl shades of lipstick, beloved in youth, emphasize the yellowness of the teeth.

In our country, unfortunately, it is not so widely accepted, as, for example, in Western countries, to trust the creation of your image to professionals, to turn to specialists for advice on choosing a style, in particular, make-up to stylists. This is not yet the norm for us.

In these cases, permanent makeup is a lifesaver, allowing you to simplify the task with a lack of time for makeup or funds for high-quality cosmetics, allowing you to “look your best” at any time in life. It is tattooing - a procedure that saves such precious time today, often the only opportunity for a modern woman to emphasize natural beauty or change her appearance. A permanent make-up master should help create a suitable image that will work to achieve the goals of each client.