How to apply foundation correctly: tips from top makeup artists

Top makeup artists reveal how to choose the perfect foundation shade, what tools to use to avoid streaks and blemishes, how to hide fine lines and big pimples, and how to avoid overusing product. Below are the best tips from the world's makeup artists to help you create your facial makeup from start to finish.

Suitable shade

“Most oil-free foundations oxidize, turning yellow or orange on the skin throughout the day, so test them for a few hours before you buy,” advises Laura Mercier.

Gillian Dempsey recommends: "If you don't want your face to be darker than your neck, check your foundation shade on your jawline or use bronzer to even out the color."

Convenient tools

"Apply the foundation to your face, then blend it into your skin with a damp makeup sponge until it matches your complexion," says Patrick Ta.

"Small, fluffy synthetic brushes are great for applying concealer to redness and blemishes on the chin, forehead, or around the nostrils," advises Linda Cantello.

The Secret of Preparation

Hang Wango recommends: "Use an eye primer to prevent wrinkles in the eye area and create an even canvas for makeup."

“When skin has a raised or uneven texture, use a primer and cream foundation. Their layer will be dense enough to smooth out all the unevenness,” says Mary Phillips.

Minimum product

“It’s very French when the skin shows through the foundation. After you've applied the foundation, place a tissue on your face to remove any excess,” advises Laura Mercier.

“Carefully apply foundation only to those areas of the skin that need to be even out in tone. This will make your makeup look more natural,” says Molly R. Stern.

Using concealer

“Many people experience redness and imperfections along the lip line. Cover them up with a thin layer of concealer,” recommends Cantello.

“To hide pigmentation, use a concealer that is slightly lighter than your skin tone, with peach or gold undertones. Set it with pressed loose powder,” Mally Roncal shares her secret.