VERA cosmetics from Vera Brezhneva are now in Ukraine!

In 2019, singer Vera Brezhneva shocked her fans with incredible news - she launched her own beauty brand , which she worked on carefully for two years. The singer actively participated in every stage of the creation of cosmetic products, from the concept of the brand to the development and testing of formulas.

“In the process of developing makeup products, I thought about our girls, women, each of whom is beautiful in her own way. I focused on their needs, lifestyle, mentality. I thought about those whom I meet every day on the street, at concerts, in the store and to whom I always want to say: “Believe in yourself, believe in your beauty - you are beautiful!” – the singer comments on the launch.

The new products made a lot of noise in the beauty industry, causing both enthusiastic and not so flattering reviews. Finally, Ukrainian women will be able to test cosmetics. For the first month, VERA by VERA BREZHNEVA products will be exclusively presented in the Bomond online store, after which they can be viewed and purchased at TSUM.

What is included in the VERA brand range today? A cream lipstick stick with a satin finish and a liquid matte lipstick - each available in six shades.

Also in the debut collection you will find two black mascaras - Slim Mascara with the effect of natural eyelashes with Senegalese acacia gum in the composition and Volume Mascara with a volume effect that will give expressiveness to the look.

Of course, an important part of any makeup is eyebrow shaping. For this purpose, in Vera Brezhneva's debut collection you will find a pencil in three shades and eyebrow mascara in four color options.

For face makeup, VERA has two color versions of the Illuminating Face Palette, which consists of two highlighters, blush and sculpting powder. And of course, there will be Eyeshadow Palettes for eyes and eyebrows - you can choose one of four options, two of which are released in limited editions. Each palette contains nine shades that can be used individually or mixed together.

What’s nice is that the brand’s cosmetics are not tested on animals, and when developing and producing packaging, the brand pays special attention to environmentally friendly materials: some of the packaging is made from recycled plastic, aluminum and cardboard, which can biodegrade.