Ksenia Chumak: about the ABC online championship and the best products of the Komilfo brand

Ksenia Chumak is a judge of the Ukrainian Championship, leading technologist of the Komilfo brand, developer of training programs and technician, speaker of numerous nail forums. In an interview, she explained why every master should try their hand at the championship movement and what advantages the new format of the ABC online championship in nail aesthetics , which started on May 15, has.

Ksenia also shared the main secrets of the brand’s success for Komilfo nail artists and named the top 5 products that every specialist should get acquainted with!

Ksenia, you are a technologist for the Komilfo brand, well known to nail professionals, which is the general partner of the ABC online championship. What is the secret of such success of the brand, in your opinion?

Of course, it is very pleasant and flattering that today our TM is so popular and recognizable. Honestly, the secret is quite simple - it’s work and an unshakable desire to create the ideal product for the comfortable work of craftsmen. Systematically observing our huge team, I see fanatics who are in love with their work. You yourself understand: if you treat what you do with reverence and love, it will definitely bear the fruits of success.

What characteristics of Komilfo products can you personally be proud of as a brand technologist?

Since I have been a Komilfo technologist since the founding of TM, I have seen all stages of its formation - from a small brand to a huge and popular company, which is well known both here in Ukraine and abroad. I can proudly say that our most basic and constant feature is the quality of the product.

We always listen to our customers to make this or that material even more convenient, comfortable and easy to use. When I first pick up a material, I first check its quality, then see how comfortable it will be for me and other craftsmen to work with it in the future. That's why I'm most proud of our consistency and the distinctive quality of our materials.

The brand is famous for its combination of good quality products and at the same time affordable prices. How can this be achieved?

All brand products are created by craftsmen for craftsmen. That’s why we try to make our products not only high-quality, but also affordable, so that every nail artist in Ukraine can afford to work with good materials, without worrying about the price. We know how difficult it is to open your own business, and we understand that many of the craftsmen work in small towns, where the price tag is several times lower than the average. Therefore, our priority is to be accessible, without neglecting quality.

Tell us about the brand's top 5 products that every master should definitely get acquainted with.

Of course, as a technologist, I love all of our products. We constantly work hard so that the market can receive high-quality material that will be pleasant and easy to work with. But as an exception, I will note the top 5 products that I recommend.

• We recently launched a new line of acrygels with an improved formula. I can say with confidence: they have no equal!
• Of course, pay attention to the gel system, which has captivated many masters. We offer gels for any task.
• Literally, only we have the largest collection of gel polishes. Therefore, if craftsmen need high-quality, dense, covering flower beds, then this is definitely the place for us.
• As for equipment, I can’t leave out our milling cutters, which we worked on for a very long time before releasing these compact but powerful assistants onto the market. When you look at these little ones, it’s hard to believe that they have such power hidden inside them.
• I would also like to note high-quality disposable consumables, which we were the first to launch on the Ukrainian market at very good prices. We value craftsmen because we are them ourselves, so we try in every possible way to make the work accessible, comfortable and of high quality.

What benefits do you think championships bring to masters? Why is it worth participating in them?

First of all, this is development and the desire to become a professional in one’s field. It is also very important to systematically leave your comfort zone to achieve your goal, and championships are just what you need. I remember myself and my championship time. Every time I went to the field for emotions that are very difficult to describe in words and which motivated me for a long time after. Championships are a kind of sabbath of professionals, where masters, as for me, do not compete, but prove their professionalism.

How can a master understand that he is ready for the championship? How many years of experience should a master have or what list of skills should he have?

Many masters go to the championship to try their hand. And this is the biggest mistake! There is a big difference between setting a clear goal and starting to implement it, and “just trying.” First of all, you need to believe in yourself that you can achieve something!

Don't be afraid to participate in championships. If a master understands that he needs development and has simply sat too long in his chair, if there is a desire and thirst for victories, then it is simply necessary to participate and become even better and even stronger. One championship means dozens of completed courses. Want experience? Participate!

Masters with completely different experience can participate in the championships, since everyone will find the right category for themselves.

What do victories in such competitions give? Are they a reason, for example, to raise prices for your services?

Victory is necessary to achieve the goal. You constantly need to set new goals for yourself, and you should never stop. But it is still useful to compete not only for the main prize - to be the best, but also to gain new knowledge and practice. Sometimes first place is just an average result, and a loss is an impetus for important tasks.

Of course, champion masters become more self-confident and can deservedly raise their price tag, since they have already proven (primarily to themselves) their professionalism.

Do you think the format of online championships will remain popular and in demand even after the end of quarantine? How promising is it?

It seems to me that in a short time online championships will become quite relevant and in demand. This kind of event can bring together participants from all over the world and gives everyone the opportunity to compete for championship. Another huge advantage is that masters don’t have to carve out precious hours from their schedule and find time for face-to-face championships. We can say that they are available at any time and under any circumstances.

Moreover, I know how scary it is for many to decide to participate for the first time, and online championships are perceived more calmly by masters, since there is no such excitement on the field and each participant can do excellent work in their own working conditions, which they will present in the chosen nomination.

What wishes and instructions can you give to the participants?

My dear participants, no matter what stage you are at now, no matter what obstacles appear in front of you, I wish you never to stop. Always just forward! Remember, if you set foot on the championship field, you have already taken a huge step forward.

Being a winner does not mean succeeding in everything the first time. To be a winner means to realize the very importance and necessity of victory. Passion for achievement makes a person stronger. Anyone who strives for victory sooner or later gets it. Therefore, I sincerely wish each of you to feel its sweet taste!