Summer mood: top 7 makeup trends for summer 2020
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All makeup artists were looking forward to this season so they could finally get to work and put all the 2020 summer makeup trends into practice!
We have collected the most current summer makeup trends that promise to be at the peak of popularity all season. From a minimum of cosmetic products on the face to spectacular makeup, from pastel shades to bright colors, from a natural dewy finish to unformatted glitter tears - this summer surprises us with contrasting solutions!
No makeup look
The feeling of a complete absence of makeup on the face is a clear trend of 2020, and in the summer it is only gaining momentum. No makeup look fully corresponds to the course towards naturalness and naturalness, which the beauty industry took a few years ago and which it invariably follows in the future. If a girl does not have skin problems, the makeup artist needs to make a minimum of effort to create a neat “no makeup makeup.”
Red lips
Red lipstick on the lips is a full-fledged beauty accent of the summer of 2020. In this case, the classic becomes a trend, and the trend becomes a classic, because for several seasons in a row, red lips have remained at the peak of popularity and have no intention of losing ground. For an evening makeup look, feel free to mix spectacular lip makeup with black eyeliner or smokey eyes, but remember that mono accents are still in the lead.
Pastel shades
Traditionally, pastel shades of eyeshadow returned to fashion in the spring and will continue to recruit girls into the ranks of fans all summer long. Delicate shades of lavender, mint and marshmallow look fresh, romantic and girlishly cute on the face, so be sure to replenish your makeup artist’s arsenal with shadows, eyeliners, lipsticks and blushes in calm tones.
Individual makeup
The fashion for all kinds of manifestations of one’s own individuality could not help but affect the beauty sphere. Makeup artists at recent fashion weeks have performed several different makeup looks on different models to highlight the features of their appearance. In addition, pay attention to the client’s mood, her outfit, style and how she wants to position herself in society, because every makeup artist is a bit of a psychologist. In 2020, working according to a template is an unforgivable mistake, and only an individual approach can satisfy the wishes of modern girls.
Glitter tears
The makeup of the main characters of the series “Euphoria” was so popular with girls around the world that it provoked the unprecedented popularity of the so-called glitter tears . They look incredibly interesting, unconventional and at the same time touching, so repeating this makeup option on a shoot or master class is a great idea! If you don't want to imitate tear streaks with glitter, using glitter in any way possible in the eye area is welcome.
Wet finish
Makeup with a dewy finish has returned to the beauty Olympus in the summer and is popular on all areas of the face. The effect of wet eyelids, a natural moist glow on the skin and gloss on the lips - we take note of all these manifestations in order to be fully equipped for the next season. If necessary, we purchase additional cream shadows, foundations with a dewy finish, fine highlighters, glossy liquid lipsticks and, of course, lip glosses.
Several accents
The motto of summer 2020 is all or nothing! If a no makeup look is not your option, go all out with a few makeup accents. Show your imagination and treat the process like art - decorate the model’s face with glitter, beads, rhinestones and graphic lines, draw on it like on a canvas to create the most bizarre makeup variations that will take your breath away!