Purple shampoo: common mistakes in use

Purple shampoo is a product containing a purple pigment, which, with its color properties, neutralizes copper and yellow tones on light hair.

According to the color wheel, purple is the opposite color of yellow, which means it neutralizes it.

What are the common mistakes in using purple shampoo?

Use it too often

Excessive use of purple shampoo will make your hair look dull and even have a grayish tint. It is better to use shampoo every 3-5 washes, it all depends on the specific scenario.

Do not use clarifying shampoo before using purple

Washing your hair with a clarifying shampoo before using purple shampoo helps remove buildup. It creates a blank canvas on which purple shampoo can work most effectively.

Using purple shampoo you are trying to remove the orange tint

Purple shampoo is specifically designed to neutralize yellow, not orange. If your client is a brunette and her caramel highlights in her hair are turning orange/copper, then it is better to use a blue shampoo for correction. But if you are a bright blonde whose blonde turns a little yellow over time, purple is best.

How to use purple shampoo correctly?

Apply purple shampoo to damp hair.

Then leave for 2-4 minutes (it all depends on the manufacturer, how long he recommends).

Next, rinse with cold water.

For clients with blonde hair, it is always better to recommend using purple shampoo to maintain the purity of the shade. The product will help if, after dyeing, yellowness appears, platinum shades begin to fade, or you need to give your hair a light, cool, silvery tint.

As we said above, it is better to carry out coloring in two stages: first you need to apply shampoo to cleanse the hair and scalp, and then in the second stage use purple shampoo to add shine and cool pigment. Then you need to use a moisturizing conditioner or mask. To maintain the brightness and durability of color, you should give preference to special restorative products for colored hair.