How can we help clients create the right home care routine?
Home hair care
Talk, educate and remind clients about the importance of a home care regimen. What should you always talk about with clients and what rules can you highlight? Read the material.
HJ magazine in its publications constantly raises important topics regarding artists and clients. So, in one of the recent materials, several top tips were highlighted on how to help clients create a proper home hair care regimen for themselves. We decided to translate this material for you. As they say, echoes of quarantine times.
Hydration
Regardless of how often the client visits the salon, it is important for the stylist to ensure that the hair remains moisturized outside the salon. Remind that hair oils can be used on either wet or dry hair, so if your client's hair is feeling a little rough, consider soaking the locks in a revitalizing elixir to promote smoothness and softness and help lock in moisture again.
Also, advise clients to look past one-minute or two-in-one conditioners and make sure they deep condition their hair at least once a week. It will not only restore moisture and strength to your hair, but will also make it softer and shinier, reducing breakage. But it's best to leave conditioner in your hair for no longer than 30 minutes, as over-conditioning can cause product buildup that can weigh your hair down.
If your client's hair needs a lot of care, recommend using a deep conditioner overnight and rinsing with cold water the next morning. Many brands offer such “night action” products.
Prevent color fading
Very often clients can’t stand it and try to do the coloring themselves at home, and this rarely ends well. It is always best to advise clients to ensure that salon coloring (with proper care) lasts as long as possible and that the hair has time to return to shape between visits (at least 6 weeks).
If a client feels that their new color is losing its shine too quickly, it means that the protein layers of the hair that normally reflect light are damaged. In this case, encourage clients to start with the deep conditioning mentioned above, but always recommend products specifically designed for color-treated hair.
After washing, ask them to follow up with a serum for damaged, dry, frizzy hair to provide extra nourishment.
During such periods, always remind about the need to minimize mechanical damage to the hair, such as frequent use of hot tools and aggressive rubbing with a towel.
Timely haircuts
After long pauses, it is always important to encourage clients to come for an appointment as soon as possible. Remind them that it is time to get rid of dull and rough split ends so that the hair can promote healthy hair growth. Regular haircuts (every 10-12 weeks) make hair thicker, renew it, and get rid of damaged ends. Also, warn clients not to cut their hair with regular scissors at home, as this may further aggravate split ends.
Healthy diet
Our well-being always begins in the kitchen. Even when talking about healthy hair, we must consider diet as the hair cells are the first to be affected by an unhealthy diet and lifestyle. The two most important things clients should consume are iron (pumpkin seeds, leafy vegetables, fish, beans) and protein (lentils, quinoa, yogurt and milk, soy, cheese). If we don't eat right, our hair cells suffer because they are not needed for survival and the body will take nutrients from other sources.