Daring images in the Remix collection from the Goldwell team
Insolence. Conflict. Riot.
2019-07-11
The Goldwell brand and a team of craftsmen created a bold collection in which the creative approach of each of the creators was fully demonstrated.
When you look at the images in a collection, you often want to understand what their creator is like. I wonder what inspires him and how he works. Therefore, we introduce the four creators of the Remix collection - the annual collection from the Goldwell brand. Among them: international Goldwell artists - Agnes Westerman and Sascha Haseloff , as well as winners of the Color Zoom 2017 competition - Dylan Tung , Mio Sota and Maxim Sotnikov.
About the creators
Agnes Westerman – Goldwell International Artist (Netherlands) The recipient of numerous professional awards, the Goldwell Global Master from the Netherlands hones her craft with attention to the smallest details. She believes that the key to outstanding hairdressing is the perfect harmony of cut, color and shape. Thanks to her experience of participating in the Color Zoom Challenge, Agnes always has professional advice for the winners. Sascha Haseloff – Goldwel International Artist (Germany) Sascha believes that creativity has no boundaries. He serves as Creative Director at Icono Academy and has been collaborating with Goldwell since 2002. Sasha is passionate about teaching, and his main goal is to create inspiring images that can be shared with hairdressers around the world. Dylan Tung – Global Winner Creative Category 2017 (Singapore) Dylan felt his passion for hairdressing when he was just five years old, sweeping hair at his aunt's hair salon. Driven and creative, Dylan never stopped discovering new facets of hair design. In 2010, he co-founded Evolve Salon in Singapore, where he continues to create stunning looks in his signature, original style. Mio Sota – Global Winner Partner Category 2017 (USA) Mio is the personification of unbridled energy. She was born in Japan and currently lives in Chicago, where she is a top stylist and teacher at the iconic TRIO Salon. Always cheerful and playful, Mio introduces her creative ideas into the images she creates. When she is not busy in the salon, she enthusiastically draws or rides her motorcycle. Maxim Sotnikov – Global Winner New Talent Category 2017 (Russia) Maxim mastered the basics of hairdressing at the ESTEL Academy in St. Petersburg. In 2014, he joined the image studio team and discovered his desire to participate in hairdressing competitions. Before participating in Color Zoom Global, Maxim tested himself in seven competitions, but it was CZ that brought him victory in the New Talent category.What is the essence of the collection?
The Remix collection is based on energetic escapism. Inspiration was drawn from the work of designers and artists, as well as from what was happening on the catwalks. The movement and development of social media is inspiring a fantastic approach to fashion, where eye-catching silhouettes, colors and styling are fueling new interest. Fresh, unusual ideas contrast with commercially saturated forms. Creativity and self-expression are increasingly important skills and should be encouraged in business and design as weapons for change. The desire to be different, to be heard and to influence others. Risky-chic accents add an extravagant twist to classic fashion without going overboard. All this is about the Remix collection.And finally, the rules of the collection that really inspire courage:
- Free break.
- Get rid of your reality and have fun.
- Mix Pop and Punk. Shake it up.
- Go for bold colors, sharp edges and strong contrasts. Hair is your form of expression.
- Insolence. Conflict. Riot.
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